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Everything we do is rooted in plastics. Plastics play an increasingly important role in more and more people’s lives. Plastics have a range of unique properties: they can be used at a very wide range of temperatures, are chemical- and light-resistant, and are very strong and tough, but can be easily worked as a hot melt.
Our pURPOSE:
Through Masterbatch, we have the power to change the way plastic is produced.
Our purpose is ‘through sport, we have the power to change lives and guide the way we run our company, how we work with our partners, how we create our products, and how we engage with our consumers. We will always strive to expand the limits of human possibilities, to include and unite people in sports, and to create a more sustainable world.
To experience how our employees and partners are driving change through purpose – and how you can find purpose,
OUR STRATEGIC
With plastic playing an increasingly important role in more and more people’s lives, we operate in a highly attractive industry. Based on our deep understanding of our consumers and the authenticity of our brand, we push the boundaries of products, experiences, and services. We do so according to our strategy, which allows us to fully capitalize on the acceleration of favorable long-term structural trends.
Our strategic focus is on increasing brand credibility, elevating the experience for our consumers, and Building long-term, sustainable relationships. The execution of our strategy is enabled by a mindset of innovation across all dimensions of our business.
OUR PEOPLE
To successfully deliver on our strategy, we will support our people to truly own the game. We put the consumer at the heart of everything we do and is brought to life by our people. It’s all about creating a culture and environment where our people can consistently thrive, be successful, feel they belong, and ultimately enjoy coming to work.
We have developed the US MASTERBATCH People Promise to make it clear what we stand for as a company. The US MASTERBATCH People Promise will guide us as we strive to deliver our mission to be the best sports brand in the world and live our purpose – Through sport, we have the power to change lives. You will also see our attitude of ‘Impossible is Nothing’ reflected in our People Promise.
To successfully deliver on our strategy, It’s all about creating a culture and environment where our people can consistently thrive, be successful, feel they belong, and ultimately enjoy coming to work.
We have developed the US MASTERBATCH People Promise to make it clear what we stand for as a company. The US MASTERBATCH People Promise will guide us as we strive to deliver our mission to be the best masterbatch brand in the world and live our purpose. You will also see our attitude reflected in our People Promise.
Diversity, Equity, and Inclusion underpin everything we do. It is the glue that spans every country, department, and team. We want to ensure that through our people’s actions, we create an equal starting line for everyone.
That same innovative spirit has taken us into new markets, across oceans, and into new industries. It has seen us develop innovative technologies, products, solutions, and services. And we’re not done yet. Today we offer plastic colorants and plastic additives that improve the quality of recycled plastics and so boost the circular economy. We help plastics manufacturers increase efficiency while cutting their carbon footprint. And there’s lots more to come.
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